Archive for November, 2009

Vanitas by Versace

Sunday, November 29th, 2009

A tribute to the tradition and unmistakable mark of the Versace story, the Vanitas bow is “the element” characterizing this new sun collection (Luxottica Group, Italy). Bags, shoes and eyewear are part of a unique stylistic “universe”, characterized by the same feature. The sunglasses are wraparound and oversize in 60s vintage silhouettes with exhuberating, generous volumes. The frames are presented in a wide color range. The bow-moti8f also personalizes the opthalmic frames. In model VE4171 the importance of the lenses is enhanced by the color contrasts between the temples and the side bow. The acetate frame also appears in black, white, red, tortoiseshell and champagne, sometimes combined in two-toned shades.

Versace eyewear catalogue on giarre.com

Found in Vedere International 2009

Unmistakable Mood for Carrera Eyewear

Tuesday, November 24th, 2009

CARRERA BY SAFILO LAUNCHES THE SUNGLASSES AND PRESCRIPTION FRAMES FOR THE NEW SEASON: WITH THEIR UNMISTAKABLE DESIGN AND DISTINCTIVE DETAILS, THE NEW MODELS ARE THE PERFECT ACCESSORIES FOR A WINNING STYLE.
The institutional pay-off, “Racing sunglasses since 1956″, immediately highlights the two souls of the brand, the “racing” and the “vintage” one, and the new collection meets both of them thanks to highly distinctive items. The Carrera Vintage line is enriched with new models, many of which come in materials with extraordinary technical features. The Champion Advance and Safari Advance sunglasses have a front in carbon fiber or glass fiber, to have the greatest lightness, while the ultra-slim temples are in metal: vintage design mixed up with modern materials. The new models are exclusively available in a black texture and gray lenses for the version in carbon fiber and in a gray texture and shaded gray lenses for the version in glass fiber.
For men with a classic and modern taste at the same time: Back 80′S sunglasses, in metal, has an essential squared line and Eighties mood. THE Carrera icon appears on the nose-piece, while the slim temples are personalized by the logo. Perfect urban-appeal for Endurance sunglasses: the brand icon is on the front, in Optyl and with a drop-line, whereas "Carrera" is written on the initial part of the metal temples and is highlighted by a definite line and tones reminding of the Eighties mood. The new collection presents prescription frames with a classic, elegant style. The acetate models CA6139, with a fifties design, and CA6135, with a rectangular shape, have soft nuances in black-palladium, crystal-black, blond havana-light gold, honey-light gold and many more. On the metal temples, supplied with flex hinges, the logo of the collection stands out. Maximum comfort and minimal design: model CA7480 is produced in steel and also has flex hinges on the temples. The Carrera logo appears silk-screened on the external part of the temple and is discretely visible on the refined tints. The Carrera sunglasses and prescription frames collection is produced ans distributed by Safilo Group.

Carrera eyewear catalogue on giarre.com

Found in P.O. Professional Optometry FEBRUARY 2009

Navy by D&G

Thursday, November 19th, 2009

LUXOTTICA LAUNCHES THE NEW “NAVY” MODEL FOR THE D&G 2009 COLLECTION.

The top-of-the-range item of the 2009 D&G collection is the Navy model, launched by Luxottica and inspired by the style and mood of the most charming locations of the Costa Azzurra.
White-red-blue and pink-black-yellow are the leading tone-shades for this model, which appears to be the D&G modern re-interpretation of the original “French Riviera” look.

D&G eyewear catalogue on giarre.com

P.O Professional Optometry MARCH 2009.

Strong Personality

Saturday, November 14th, 2009

Strong personalityThe X-OTTANTA 2 sunglasses in the OXYDO collection (Safilo Group, Padua, Italy) look at the Fabulous Eighties. They have an acetate front with a large drop line, double bridge and metal bar. The X logo stands out on the slim metal temples, highlighted on the shades of white Havana, black, violet-maroon, milk, cream and maroon-black.
There is an eighties mood also for the X-TRAINER 1 injected mold model: large, geometric front, enlivened by metal inserts and contrasting enamel. The colors proposed are warm: black/white, black/light Havana, shiny/mat black and pink/cyclamen.
A decided personality for the X359 ophthalmic frame, with a rectangular line in acetate and injected mold. The temples are marked by openwork, visible through the crystal-color acetate. The colors play with impactful combinations: black-crystal, blue-crystal, red-white crystal, white crystal-black crystal.
The acetate ophthalmic frame X360 seduces with its decidedly young style, oval and feminine line. The design is enlivened by chromatic combinations of great effect, in the shades of Havana-white, white-black, purple-white, purple-lavander, on which the X icon stands out in relief.
Model X356, in metal, is distinguished by its super-contemporary line. The front is rectangular while the temples are marked by a griny insert, with contrasting colors: black-violet, palladium-black, black-dark ruthenium, dark blue-palladium, black-white.

Oxydo eyewear catalogue on giarre.com

Found in “Veder International 2009″

The Spring of Emilio Pucci

Monday, November 9th, 2009

Synonymous with bold bright colors and graphic print patterns, Emilio Pucci and his designs are inspired by the natural landscapes of the Mediterranean and exotic cultures, the effects are celebrated and joyful.
Although each one is unique, each print is distinctively Pucci. The spring 2009 Emilio Pucci unveils a captivating combination of time honored prints, dynamic logo treatments and head turning designs.
In model 623S we find the classic motifs of this brilliant fashion designer and the bright colors of summer, while model 632SR shines with the array of appliqué on the timeless black.
Emilio Pucci Eyewear is manufactured and distributed by Marchon Eyewear Inc.

Emilio Pucci eyewear catalogue on giarre.com

Found in Vedere International 2009


Too Many Hours Spent at the Computer

Wednesday, November 4th, 2009

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For World Vision Day the CDV - Committee of Sight Defense - launched an alarm in Milan last october regarding visual problems for all those working at a computer. The CDV, assisted by its consultant, Dr Francesco Loperfido, responsible for the service of General Ophthalmology in the Operating Unit of Ophthalmology and Vision Sciences at the San Raffaele Hospital in Milan, underlined that since everything is computerized, we spend hours in front of the video, and this causes various problems, from posture to sight.
According to a recent survey made by the VCA (Vision Council of America), 90% of those working at the computer have eye problems relating to its often incorrect use.
There are two kinds of ways of working at a computer: passive (when the worker puts in the data from a paper support) or active (the worker looks at the screen without reading paper support, and therefore move the eyes only from the keyboard to the screen). The correct posture, lights, screen and way of sitting: if these variables are not adjusted correctly, visual problems may arise.
An under-corrected myopic person modifies his or her posture by leaning forward and putting too much strain on the neck; the hypermetrope has the opposite problem because after a while the characters are seen double and he/she tends to move away from the screen, a problem which is accentuated with presbyopia. Lastly, astigmatic persons tend to have a sideways posture to compensate for high astigmatism. All these forms of compensation may cause a series of disorders which take the name of accommodating astenopia.
Moreover, screens set up reflection on the outer and inner surfaces of lenses, which overlap visual images on the retina and crate halos which tend to tire the eye. It is therefore a good defense to use lenses with AR filters. For those with several visual defects, the solution is to use progressive lenses. Some colored lenses may be useful to reduce background light and improve contrast. The decision to use contact lenses must also be carefully weighed up. In front of the screen, ocular blinking becomes less frequent, the lachrymal film is reduced and the eye is visibly dryer. The position of the chair, desk, screen and light is also very important.
The new flat monitors favor a greater distance between the eye and the video and seem to also reduce electrostatic fields, one of the causes of the “dry eye” sensation.
Reflection on screens and other equipment must be avoided, light must be present but moderate and the contrast between the screen and environment appropriate.

Vedere International 2009